Slow SSD Transition and The Consumer Mindset – Learning to Run With Flash

Last week I posted the comment on a social site that stated, “If you are a friend of mine and still use a hard drive, I am embarrassed for you”. This drew criticism that I truly never expected, much from friends who responded through private thoughts back to me, some that I would never print. I was definitely taken aback that so many followed my social thoughts, but more importantly, I guess I was more concerned with the number of people close to me still using a hard drive.  Many of these same people spend several hours a day on a computer.

Hard Drive Disected2

This opened my eyes.  It made me realize that, as much as we have done our best to introduce and implement SSDs in the consumer space, SSDs are still in their infancy.  It’s a case of those remaining with the tried and true hard drive (not such an accurate thought) vastly out numbering the few who might chance a new ‘flash’ technology.  As much as we might believe we have advanced SSDs since their introduction in 2007, the consumer SSD is still not reaching that finish line quick enough. The vast majority are still buying PC systems with hard drives and, at least according to IHS iSuppli Stats, SSD sales will grow to 190 million with hard drive sales dropping to 397 million by 2017, still twice that of the SSD.  Compare this to our similar report and chart of just over a year ago:

IHS ssd forecast

In order to get a grip on how much time we spend on a computer, we decided to check out Facebook statistics, the world’s largest social site with a 43% share of the marketplace.  Would you believe that the world spends 20 billion minutes on Facebook each day?  That may not seem like much until you calculate and realize that this converts to 3802 years, or 380 decades of user time…..per day.  Facebook has over 1.25 billion users and, in an interesting posting, Natalia Rojas has mapped the face of each and every one of us, along with a ‘real time update’ of total users. What was once Mark Zuckerberg’s pet project has become a worldwide force that outranks the growth of traditional non-tech companies such as Coca-Cola, IBM and Exxon by a stretch. Did you know that Canada has the most active Facebook users?

FaceBook Total

What’s the hold up?  Why do we still voluntarily choose to work on computers that actually cost us day’s of our lives in just startup times alone each year?  As much as we might believe that cost alone is the prohibitive factor, competition has brought SSD prices down to a very reasonable point and the industry has gone out of their way to accommodate the consumer through education and marketing campaigns.  SSDs can be purchased with migration kits that make it easy to whip out that hard drive and install that SSD.  Lack of knowledge of the value of SSDs is still the bump in the road and if people knew that they could trade that minute plus each and every time they wait for their PC to start, for an instant on experience just like their smart phone, millions more would be sold.

Crucial M550 1TB SSD Disassembled

So let’s do our part…

Stay tuned as we embark on a SSD campaign in upcoming weeks to educate you the consumer on the elusive SSD.  We have dug up our most popular e-mail questions and will tackle each one by one in an effort to move the world away from the consumer hard drive and into the SSD.  What is an SSD? How does it work? What can an SSD do for me? Do I need an SSD? How long will an SSD last?  Will the SSD crash? Where can I purchase an SSD? How do I know what SSD is best for me?  How do I know I have found the best SSD value?  How do I install an SSD? What is the difference of an SSD compared to a hard drive?  What type of protection can an SSD offer me as a typical consumer? These are topics that we intend to tackle in the near future, each at a very easy level of understanding and each with open access to myself personally for any of your questions?

SSD over HDD

At the end of this ride we hope that you make the jump to SSDs and, more importantly, we hope we have helped you save days of your time each year through your transition to SSD, days that you can spend with family or friends as it should be.  Stay tuned!

KEEP UP WITH THE ‘LEARNING TO RUN WITH FLASH’ SERIES!

  1. SLOW SSD TRANSITION AND THE CONSUMER MINDSET
  2. WHAT IS AN SSD?
  3. WHAT ROLE DO SSD COMPONENTS PLAY?
  4. HOW DOES AN SSD WORK?
  5. SSD THROUGHPUT, IOPS AND LATENCY EXPLAINED

 

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